Why we are different
We are part of evolution, and like everything in nature, we are all competing for limited resources. The difference between those that go extinct to those that survive and those that thrive is the ability to adapt and overcome.
The same is true for business and marketing. Everyone wants to thrive, but everyone is stuck in the same marketplace, trying to reach out and bring in many new clients whilst retaining the old. 20th-century marketing was excellent for the period it was created, but 21st-century marketing has to evolve due to the internet and information explosion.
Today, companies are still marketing through standard channels; they want to show off their wares and be in the minds of the marketplace. This is important, it cannot be replaced, but it is not the only method to reach out to clients. Viral marketing is one of the new age methods that use various technologies to reach millions of new users through referral networking over social media.
The difference between standard marketing and viral marketing is only the method of delivery. The message remains the same. Companies continue to pay for marketing without actually investing in their clients.
Coupons, discounts, trade-ins, trade-offs are all old school methods for selling wares and services. They do not give the clients an added benefit; they have calculated investments in sales to pull in more clients through the standard delivery methods.
Why is the Fuzzy.One method different?
Fuzzy.One believes in spreading the wealth and in improving the income status of its community. Fuzzy.One doesn't have clients; it has a community of subscribers that generate their own income through the Fuzzy.One platform. With this, we added a new marketing model and a new advertising model.
The Fuzzy.One Marketing Model
We prefer to give our marketing budget to our community. To spread the wealth. There is no better way to incentivise people to join our community than to offer them a chance for an immediate income. This model works as an extension of our Return on Knowledge (RoK) model, where we pay our community to ask and answer questions. (You can read about RoK here). We have set up a competition platform with simple yet fun games to play—checkers (Draughts), tic-tac-toe, 9 men morris, and more. The concept is this: instead of spending thousands of dollars on advertising, we provide thousands of dollars in prize money. Players register to Fuzzy.One for free, and they can use the site to earn more income by asking and answering questions. They can earn even more income by pressing the “Compete” button and entering our playathon platform, where they compete against other community members.
The top 500 players all earn prizes in US$ and also get FUZ tokens. Even if there are 100 million of them, all competitors will earn FUZ tokens in the competition. However, the top 500 competitors get paid in both FUZ and USD$.
Imagine you are one of the top 65 people that takes home $1,000 every month! or one of the top 450 people that takes home $100.
This is only the start because the prize money will grow every month as it is fed by the advertising model…which is not what you think.
The Fuzzy.One Model Vision
So, whilst we start at 65 people winning $1,000 a month, we intended to grow to 1,000 people winning $10,000 a month…and more. This is our target and our vision.
We want to share the wealth because the more income we generate, the more income we can give to our community, and the bigger we can all get.
At the end of the day, we don't need billions; all we need is an income that allows us to live, save and enjoy life. So we believe that a community that earns income, that enjoys life will be a truly happy community. So together, we will overcome the current stagnant marketing models and open up to a new, vibrant, fresh, modern and evolved model that destroys capitalism, undoes poverty blocks and provides income to everyone that joins our community.
Fuzzy.One Marketing is a Disruptive Model
We are not seeking to destroy or replace the marketing model. We are seeking to change the way companies market. Instead of just going out and placing millions of dollars on “real estate” (advertising space) or making branding deals. We propose a new disruptive model that changes the global economic divide. A way to give billions of people extra income to help them help you. By transferring the majority of the marketing budgets to prize money or competition payouts, we provide extra sources of income to everyone, and we expand our client base and global name and image. Our impact is exponentially larger than anyone else's because our model shines a favourable light on the companies concern and actions for the global population. We spread the wealth equally. This is why we are a disruptive technology on every level, business model, technological model and marketing model.
