Hi Juliano. There is a misconception on ugly. There is no such thing as an ugly woman, there is only an ugly personality. In other words, physical perception on what you think is beautiful is how you see beauty in your own eyes. One persons physical beauty is another persons physical ugly. BUT, in reality, this is an individual perception of physical appearance. Ugliness is not physical it is personality, an ugly person is someone that is negative, is bad, is evil, is a bigot, a racist. For instance, if a so called "super model" was a racist and a murderer would you call her/him "Beautiful"? only because of their appearance. Bottom line is this: the fashion and media industry have objectified beauty as something physical...which is why they are the real ugly ones.